Why EV Makers Are Paying Special Attention to Electric Pickup Trucks

Dec 10, 2020

Over the past decade, electric vehicles have slowly left the realm of obscurity and entered the mainstream consciousness. They are now poised to take over the roads, with several governments pledging to phase out the production of internal combustion engine (ICE) vehicles in favor of EVs over the next couple of decades. As the nascent EV industry spreads its wings, several EV makers have their sights on one particular vehicle type: the electric pickup trucks.

Tesla shocked the world when it announced its new electric pickup, the Cybertruck, back in 2019. General Motors has invested quite a bit on a flashy ad that was played during the World Series touting its new electric Hummer, and Rivian, Lordstown Motors Corp. (NASDAQ: RIDE) and Nikola have all announced their own electric truck models. Most of these vehicles will not be available for quite some time. GM’s electric Hummer will debut next fall, the Rivian R1T will hit the roads in June while the Lordstown Endurance will be available…

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